In 2024, e-commerce accounted for 19 percent of total revenue in enterprises in European Union (EU-27). The average across the European Union (EU-27) stood at nearly 20 percent back in 2020, at the height of the coronavirus pandemic.
Share of e-commerce as a proportion of total revenue of enterprises in the European Union from 2013 to 2024
All the data refers to the EU-27.
These figures refer to all enterprises without financial sector, with 10 persons employed or more and self-employed persons.
The data covers enterprises in NACE sectors C-N and S95.1 sector, as identified by the source. Data for 2009 without enterprises in sector S95.1 (Repair of computers and communication equipment).
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Eurostat. (April 8, 2025). Share of e-commerce as a proportion of total revenue of enterprises in the European Union from 2013 to 2024 [Graph]. In Statista. Retrieved June 06, 2025, from https://www.statista.com/statistics/1016874/enterprises-e-commerce-share-total-turnover-eu28/
Eurostat. "Share of e-commerce as a proportion of total revenue of enterprises in the European Union from 2013 to 2024." Chart. April 8, 2025. Statista. Accessed June 06, 2025. https://www.statista.com/statistics/1016874/enterprises-e-commerce-share-total-turnover-eu28/
Eurostat. (2025). Share of e-commerce as a proportion of total revenue of enterprises in the European Union from 2013 to 2024. Statista. Statista Inc.. Accessed: June 06, 2025. https://www.statista.com/statistics/1016874/enterprises-e-commerce-share-total-turnover-eu28/
Eurostat. "Share of E-commerce as a Proportion of Total Revenue of Enterprises in The European Union from 2013 to 2024." Statista, Statista Inc., 8 Apr 2025, https://www.statista.com/statistics/1016874/enterprises-e-commerce-share-total-turnover-eu28/
Eurostat, Share of e-commerce as a proportion of total revenue of enterprises in the European Union from 2013 to 2024 Statista, https://www.statista.com/statistics/1016874/enterprises-e-commerce-share-total-turnover-eu28/ (last visited June 06, 2025)
Share of e-commerce as a proportion of total revenue of enterprises in the European Union from 2013 to 2024 [Graph], Eurostat, April 8, 2025. [Online]. Available: https://www.statista.com/statistics/1016874/enterprises-e-commerce-share-total-turnover-eu28/