This statistic presents the value of the fast-moving consumer goods (FMCG) advertising in China from 2011 to 2019. In 2019, the value of FMCG advertising in China amounted to nearly **** billion yuan.
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iResearch. (July 8, 2020). Value of the fast-moving consumer goods (FMCG) advertising market in China from 2011 to 2019 (in billion yuan) [Graph]. In Statista. Retrieved July 14, 2025, from https://www.statista.com/statistics/1021819/china-fmcg-advertising-value/
iResearch. "Value of the fast-moving consumer goods (FMCG) advertising market in China from 2011 to 2019 (in billion yuan)." Chart. July 8, 2020. Statista. Accessed July 14, 2025. https://www.statista.com/statistics/1021819/china-fmcg-advertising-value/
iResearch. (2020). Value of the fast-moving consumer goods (FMCG) advertising market in China from 2011 to 2019 (in billion yuan). Statista. Statista Inc.. Accessed: July 14, 2025. https://www.statista.com/statistics/1021819/china-fmcg-advertising-value/
iResearch. "Value of The Fast-moving Consumer Goods (Fmcg) Advertising Market in China from 2011 to 2019 (in Billion Yuan)." Statista, Statista Inc., 8 Jul 2020, https://www.statista.com/statistics/1021819/china-fmcg-advertising-value/
iResearch, Value of the fast-moving consumer goods (FMCG) advertising market in China from 2011 to 2019 (in billion yuan) Statista, https://www.statista.com/statistics/1021819/china-fmcg-advertising-value/ (last visited July 14, 2025)
Value of the fast-moving consumer goods (FMCG) advertising market in China from 2011 to 2019 (in billion yuan) [Graph], iResearch, July 8, 2020. [Online]. Available: https://www.statista.com/statistics/1021819/china-fmcg-advertising-value/