As of December 2024, 49.5 percent of Kenya's Instagram audience were women. Overall, there were 3.2 million users of Instagram in the country, accounting for 5.4 percent of the population. The social media app was most popular with those aged 18 to 24 years.
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NapoleonCat. (January 14, 2025). Distribution of Instagram users in Kenya as of December 2024, by gender [Graph]. In Statista. Retrieved June 29, 2025, from https://www.statista.com/statistics/1029213/kenya-instagram-user-gender-distribution/
NapoleonCat. "Distribution of Instagram users in Kenya as of December 2024, by gender." Chart. January 14, 2025. Statista. Accessed June 29, 2025. https://www.statista.com/statistics/1029213/kenya-instagram-user-gender-distribution/
NapoleonCat. (2025). Distribution of Instagram users in Kenya as of December 2024, by gender. Statista. Statista Inc.. Accessed: June 29, 2025. https://www.statista.com/statistics/1029213/kenya-instagram-user-gender-distribution/
NapoleonCat. "Distribution of Instagram Users in Kenya as of December 2024, by Gender." Statista, Statista Inc., 14 Jan 2025, https://www.statista.com/statistics/1029213/kenya-instagram-user-gender-distribution/
NapoleonCat, Distribution of Instagram users in Kenya as of December 2024, by gender Statista, https://www.statista.com/statistics/1029213/kenya-instagram-user-gender-distribution/ (last visited June 29, 2025)
Distribution of Instagram users in Kenya as of December 2024, by gender [Graph], NapoleonCat, January 14, 2025. [Online]. Available: https://www.statista.com/statistics/1029213/kenya-instagram-user-gender-distribution/
