During a survey, more than half of Mexican online consumers cited home delivery as the primary incentive for online shopping over the past months. Time-saving convenience ranked second, followed by the advantage of finding products unavailable in physical stores.
Leading reasons for shopping online in Mexico in 2024
Characteristic
Share of respondents
Home delivery
52%
Time saving
41%
Find products unavailable in physical stores
39%
Shop from anywhere
36%
Find more promotions and discounts than in physical stores.
among internet users that purchased something in the last 12 months
Method of interview
Online panel
Supplementary notes
The question was phrased by the source as follows: "¿Cuáles son las razones por las que compras productos y/o servicios por internet?" ("What are the reasons why you buy products and/or services online?")
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Asociación Mexicana de Venta Online. (March 31, 2025). Leading reasons for shopping online in Mexico in 2024 [Graph]. In Statista. Retrieved April 20, 2025, from https://www.statista.com/statistics/1030095/main-reasons-consumers-buy-online-mexico/
Asociación Mexicana de Venta Online. "Leading reasons for shopping online in Mexico in 2024." Chart. March 31, 2025. Statista. Accessed April 20, 2025. https://www.statista.com/statistics/1030095/main-reasons-consumers-buy-online-mexico/
Asociación Mexicana de Venta Online. (2025). Leading reasons for shopping online in Mexico in 2024. Statista. Statista Inc.. Accessed: April 20, 2025. https://www.statista.com/statistics/1030095/main-reasons-consumers-buy-online-mexico/
Asociación Mexicana de Venta Online. "Leading Reasons for Shopping Online in Mexico in 2024." Statista, Statista Inc., 31 Mar 2025, https://www.statista.com/statistics/1030095/main-reasons-consumers-buy-online-mexico/
Asociación Mexicana de Venta Online, Leading reasons for shopping online in Mexico in 2024 Statista, https://www.statista.com/statistics/1030095/main-reasons-consumers-buy-online-mexico/ (last visited April 20, 2025)
Leading reasons for shopping online in Mexico in 2024 [Graph], Asociación Mexicana de Venta Online, March 31, 2025. [Online]. Available: https://www.statista.com/statistics/1030095/main-reasons-consumers-buy-online-mexico/