Brand awareness of wearable tech in Vietnam 2022, by age

Published by
Minh-Ngoc Nguyen,
Jul 5, 2024
According to a survey by Rakuten Insight on wearable tech, Apple and Samsung were well-known brands among all age groups in Vietnam, while younger respondents were also aware of Xiaomi and Huawei. In the same survey, less than half of the respondents stated that they owned a smart wearable.

Brand awareness of wearable tech in Vietnam in 2022, by age

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Release date

October 2022

Region

Vietnam

Survey time period

September 8 to 30, 2022

Number of respondents

1,515 respondents

Age group

16 years and older

Special properties

among female and male respondents that do not own wearable tech

Method of interview

Online survey

Supplementary notes

Original question: "Which of these brands' wearable products do you know of?"

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