Motivations to purchase wearable tech in Malaysia 2022

Published by
Amanda Siddharta,
Nov 3, 2022
According to a survey by Rakuten Insight on wearable tech in September 2022, 51 percent of respondents in Malaysia who owned a smart wearable claimed that they were concerned about their health and would like to monitor and improve it by using wearable tech. In the same survey, about half of the respondents stated that they owned a smart wearable.

Main motivations to purchase wearable tech in Malaysia in 2022

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Release date

October 2022

Region

Malaysia

Survey time period

September 8 to 30, 2022

Number of respondents

4,983 respondents

Age group

16 years and older

Special properties

among female and male respondents that own wearable tech

Method of interview

Online survey

Supplementary notes

Original question: What motivated you to buy a smartwatch and/or fitness/activity tracker? Choose the top two reasons.

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