The share of fast-moving consumer goods (FMCG) on promotion in traditional retail in Russia reached 44.5 percent in the last quarter of 2023. The figure remained on approximately the same level over the course of the year.
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Market share of fast-moving consumer goods (FMCG) on promotion in offline stores in Russia from 1st quarter to 4th quarter 2023
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NielsenIQ. (February 21, 2024). Market share of fast-moving consumer goods (FMCG) on promotion in offline stores in Russia from 1st quarter to 4th quarter 2023 [Graph]. In Statista. Retrieved June 26, 2025, from https://www.statista.com/statistics/1059187/share-of-fmcg-products-sales-on-promotion-in-russia/
NielsenIQ. "Market share of fast-moving consumer goods (FMCG) on promotion in offline stores in Russia from 1st quarter to 4th quarter 2023." Chart. February 21, 2024. Statista. Accessed June 26, 2025. https://www.statista.com/statistics/1059187/share-of-fmcg-products-sales-on-promotion-in-russia/
NielsenIQ. (2024). Market share of fast-moving consumer goods (FMCG) on promotion in offline stores in Russia from 1st quarter to 4th quarter 2023. Statista. Statista Inc.. Accessed: June 26, 2025. https://www.statista.com/statistics/1059187/share-of-fmcg-products-sales-on-promotion-in-russia/
NielsenIQ. "Market Share of Fast-moving Consumer Goods (Fmcg) on Promotion in Offline Stores in Russia from 1st Quarter to 4th Quarter 2023." Statista, Statista Inc., 21 Feb 2024, https://www.statista.com/statistics/1059187/share-of-fmcg-products-sales-on-promotion-in-russia/
NielsenIQ, Market share of fast-moving consumer goods (FMCG) on promotion in offline stores in Russia from 1st quarter to 4th quarter 2023 Statista, https://www.statista.com/statistics/1059187/share-of-fmcg-products-sales-on-promotion-in-russia/ (last visited June 26, 2025)
Market share of fast-moving consumer goods (FMCG) on promotion in offline stores in Russia from 1st quarter to 4th quarter 2023 [Graph], NielsenIQ, February 21, 2024. [Online]. Available: https://www.statista.com/statistics/1059187/share-of-fmcg-products-sales-on-promotion-in-russia/