Store brands accounted for 17 percent of consumer packaged goods dollar sales in physical retail stores in the United States for the 52 weeks ended March 30, 2019. During that period, the dollar sales share of private label consumer packaged goods sold online was three percent.
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Store brands' dollar sales share of the consumer packaged goods physical and online retail industries in the United States in 2019
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Nielsen. (June 19, 2019). Store brands' dollar sales share of the consumer packaged goods physical and online retail industries in the United States in 2019 [Graph]. In Statista. Retrieved June 30, 2025, from https://www.statista.com/statistics/1069842/retail-sales-share-store-brands-in-us-online-and-offline-cpg-retail/
Nielsen. "Store brands' dollar sales share of the consumer packaged goods physical and online retail industries in the United States in 2019." Chart. June 19, 2019. Statista. Accessed June 30, 2025. https://www.statista.com/statistics/1069842/retail-sales-share-store-brands-in-us-online-and-offline-cpg-retail/
Nielsen. (2019). Store brands' dollar sales share of the consumer packaged goods physical and online retail industries in the United States in 2019. Statista. Statista Inc.. Accessed: June 30, 2025. https://www.statista.com/statistics/1069842/retail-sales-share-store-brands-in-us-online-and-offline-cpg-retail/
Nielsen. "Store Brands' Dollar Sales Share of The Consumer Packaged Goods Physical and Online Retail Industries in The United States in 2019." Statista, Statista Inc., 19 Jun 2019, https://www.statista.com/statistics/1069842/retail-sales-share-store-brands-in-us-online-and-offline-cpg-retail/
Nielsen, Store brands' dollar sales share of the consumer packaged goods physical and online retail industries in the United States in 2019 Statista, https://www.statista.com/statistics/1069842/retail-sales-share-store-brands-in-us-online-and-offline-cpg-retail/ (last visited June 30, 2025)
Store brands' dollar sales share of the consumer packaged goods physical and online retail industries in the United States in 2019 [Graph], Nielsen, June 19, 2019. [Online]. Available: https://www.statista.com/statistics/1069842/retail-sales-share-store-brands-in-us-online-and-offline-cpg-retail/
