U.S. Thanksgiving weekend Boomer planned spending by category 2019

Published by
Kasia Davies,
Jan 14, 2025
According to a survey carried out in November 2019 in the United States, Baby Boomer respondents aged between 55 and 73 planned to spend an average of 178 U.S. dollars over the Thanksgiving weekend on holiday gifts. The second highest category for Thanksgiving weekend spending was expected to be non-holiday merchandise.

How much Baby Boomers plan to spend on Thanksgiving weekend in the United States as of November 2019, by category (in U.S. dollars)*

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Sources

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Release date

November 2019

Region

United States

Survey time period

November 4 to 6, 2019

Number of respondents

1,003**

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

*Baby Boomers aged between 55 and 73.
**1,003 total respondents across all generations. The source did not provide the number of Baby Boomer survey respondents.

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Topics

U.S. Thanksgiving weekend shoppingU.S. Christmas season shoppingHoliday season e-commerce in the United StatesNational holidays in the United StatesHoliday season in Canada
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