In 2017, books, music,movies and video games accounted for the largest share of preferred online purchases in MENA, with 54 percent. The e-commerce market reached approximately 8 billion dollars in MENA as of the same year.
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Share of respondents who preferred online purchases in MENA 2017, by category
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Wamda. (March 24, 2019). Share of respondents who preferred online purchases in MENA 2017, by category [Graph]. In Statista. Retrieved June 26, 2025, from https://www.statista.com/statistics/1090512/mena-share-of-respondents-who-preferred-online-purchases-by-category-2017/
Wamda. "Share of respondents who preferred online purchases in MENA 2017, by category." Chart. March 24, 2019. Statista. Accessed June 26, 2025. https://www.statista.com/statistics/1090512/mena-share-of-respondents-who-preferred-online-purchases-by-category-2017/
Wamda. (2019). Share of respondents who preferred online purchases in MENA 2017, by category. Statista. Statista Inc.. Accessed: June 26, 2025. https://www.statista.com/statistics/1090512/mena-share-of-respondents-who-preferred-online-purchases-by-category-2017/
Wamda. "Share of Respondents Who Preferred Online Purchases in Mena 2017, by Category." Statista, Statista Inc., 24 Mar 2019, https://www.statista.com/statistics/1090512/mena-share-of-respondents-who-preferred-online-purchases-by-category-2017/
Wamda, Share of respondents who preferred online purchases in MENA 2017, by category Statista, https://www.statista.com/statistics/1090512/mena-share-of-respondents-who-preferred-online-purchases-by-category-2017/ (last visited June 26, 2025)
Share of respondents who preferred online purchases in MENA 2017, by category [Graph], Wamda, March 24, 2019. [Online]. Available: https://www.statista.com/statistics/1090512/mena-share-of-respondents-who-preferred-online-purchases-by-category-2017/