Influencing factors for owning smart speakers in Malaysia 2023, by gender

Published by
Amanda Siddharta,
Feb 7, 2024
According to a 2023 survey conducted by Rakuten Insight, about 61 percent of male respondents in Malaysia stated that they bought a smart speaker because they wanted a device to control their smart appliances remotely. In the same survey, about 29 percent of respondents stated that they owned a smart speaker.

Influencing factors for owning smart speakers among Malaysians in 2023, by gender

© Statista 2025
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

January 2024

Region

Malaysia

Survey time period

December 7 to 31, 2023

Number of respondents

3,042 respondents

Age group

16 years and older

Special properties

among respondents that own a smart speaker

Method of interview

Online survey

Supplementary notes

Original question: What are the factors that influenced your purchase of a smart speaker? Choose up to three answers.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Other statistics that may interest you

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Statistics on

About the industry

10

About the region

10

Selected statistics

1

Other regions

10

Related statistics

10

Further Content: You might find this interesting as well

Topics

Virtual assistant technology in FranceVirtual Assistants Smart and connected TVsSmart speakersSmartwatches
All features, all contents, at all times: Learn more about our professional solutions.

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.