As an indicator of customer satisfaction, no matter the size of a bank, one concern should be that the number of customers switching away from a bank's service outnumbers that of new customers switching to the bank. In 2024, NatWest gained more customers than it lost. Apart from the third quarter of 2024, NatWest's ratio of customer acquisition was relatively high. At the end of 2023, the number of customers at NatWest was 19 million.
Ratio of customers gained by NatWest in the United Kingdom (UK) from 2nd quarter 2018 to 2nd quarter 2024
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Ratio of customers gained by NatWest in the United Kingdom (UK) from 2nd quarter 2018 to 2nd quarter 2024
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Figures were calculated by Statista using the data published by the source.
The source adds the following information: "This data includes personal customers, small businesses and small charities that have switched using the new Current Account Switch Service and received the benefits of the Guarantee and payment redirection services."
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Statista. (January 16, 2025). Ratio of customers gained by NatWest in the United Kingdom (UK) from 2nd quarter 2018 to 2nd quarter 2024 [Graph]. In Statista. Retrieved May 07, 2025, from https://www.statista.com/statistics/1099274/ratio-of-bank-customers-won-and-loss-by-natwest-in-the-united-kingdom/
Statista. "Ratio of customers gained by NatWest in the United Kingdom (UK) from 2nd quarter 2018 to 2nd quarter 2024." Chart. January 16, 2025. Statista. Accessed May 07, 2025. https://www.statista.com/statistics/1099274/ratio-of-bank-customers-won-and-loss-by-natwest-in-the-united-kingdom/
Statista. (2025). Ratio of customers gained by NatWest in the United Kingdom (UK) from 2nd quarter 2018 to 2nd quarter 2024. Statista. Statista Inc.. Accessed: May 07, 2025. https://www.statista.com/statistics/1099274/ratio-of-bank-customers-won-and-loss-by-natwest-in-the-united-kingdom/
Statista. "Ratio of Customers Gained by Natwest in The United Kingdom (Uk) from 2nd Quarter 2018 to 2nd Quarter 2024." Statista, Statista Inc., 16 Jan 2025, https://www.statista.com/statistics/1099274/ratio-of-bank-customers-won-and-loss-by-natwest-in-the-united-kingdom/
Statista, Ratio of customers gained by NatWest in the United Kingdom (UK) from 2nd quarter 2018 to 2nd quarter 2024 Statista, https://www.statista.com/statistics/1099274/ratio-of-bank-customers-won-and-loss-by-natwest-in-the-united-kingdom/ (last visited May 07, 2025)
Ratio of customers gained by NatWest in the United Kingdom (UK) from 2nd quarter 2018 to 2nd quarter 2024 [Graph], Statista, January 16, 2025. [Online]. Available: https://www.statista.com/statistics/1099274/ratio-of-bank-customers-won-and-loss-by-natwest-in-the-united-kingdom/
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