Among the listed social media platforms, TikTok accounted for the largest user volume reached by adverts, measuring at 56 million active users countrywide as of January 2025. Snapchat ranked second with over eight million potential users reached.
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User volume reached by advertisements on Snapchat, X, and TikTok in Russia as of January 2025
(in millions)
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DataReportal, & We Are Social, & Meltwater. (March 2, 2025). User volume reached by advertisements on Snapchat, X, and TikTok in Russia as of January 2025 (in millions) [Graph]. In Statista. Retrieved June 17, 2025, from https://www.statista.com/statistics/1110395/snapchat-twitter-tiktok-user-volume-reached-by-ads-russia/
DataReportal, und We Are Social, und Meltwater. "User volume reached by advertisements on Snapchat, X, and TikTok in Russia as of January 2025 (in millions)." Chart. March 2, 2025. Statista. Accessed June 17, 2025. https://www.statista.com/statistics/1110395/snapchat-twitter-tiktok-user-volume-reached-by-ads-russia/
DataReportal, We Are Social, Meltwater. (2025). User volume reached by advertisements on Snapchat, X, and TikTok in Russia as of January 2025 (in millions). Statista. Statista Inc.. Accessed: June 17, 2025. https://www.statista.com/statistics/1110395/snapchat-twitter-tiktok-user-volume-reached-by-ads-russia/
DataReportal, and We Are Social, and Meltwater. "User Volume Reached by Advertisements on Snapchat, X, and Tiktok in Russia as of January 2025 (in Millions)." Statista, Statista Inc., 2 Mar 2025, https://www.statista.com/statistics/1110395/snapchat-twitter-tiktok-user-volume-reached-by-ads-russia/
DataReportal & We Are Social & Meltwater, User volume reached by advertisements on Snapchat, X, and TikTok in Russia as of January 2025 (in millions) Statista, https://www.statista.com/statistics/1110395/snapchat-twitter-tiktok-user-volume-reached-by-ads-russia/ (last visited June 17, 2025)
User volume reached by advertisements on Snapchat, X, and TikTok in Russia as of January 2025 (in millions) [Graph], DataReportal, & We Are Social, & Meltwater, March 2, 2025. [Online]. Available: https://www.statista.com/statistics/1110395/snapchat-twitter-tiktok-user-volume-reached-by-ads-russia/
