According to data, 47 percent of social media interactions in Colombia in 2020 were conducted on Facebook. This was followed by Instagram, which was responsible for 42 percent of the interactions. Between 2019 and 2020, the number of Facebook users in the South American country grew by approximately 730 thousand users.
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El Economista México. (April 21, 2021). Distribution of social media interactions in Colombia in 2020, by platform [Graph]. In Statista. Retrieved July 02, 2025, from https://www.statista.com/statistics/1126406/colombia-distribution-social-media-interactions-platform/
El Economista México. "Distribution of social media interactions in Colombia in 2020, by platform." Chart. April 21, 2021. Statista. Accessed July 02, 2025. https://www.statista.com/statistics/1126406/colombia-distribution-social-media-interactions-platform/
El Economista México. (2021). Distribution of social media interactions in Colombia in 2020, by platform. Statista. Statista Inc.. Accessed: July 02, 2025. https://www.statista.com/statistics/1126406/colombia-distribution-social-media-interactions-platform/
El Economista México. "Distribution of Social Media Interactions in Colombia in 2020, by Platform." Statista, Statista Inc., 21 Apr 2021, https://www.statista.com/statistics/1126406/colombia-distribution-social-media-interactions-platform/
El Economista México, Distribution of social media interactions in Colombia in 2020, by platform Statista, https://www.statista.com/statistics/1126406/colombia-distribution-social-media-interactions-platform/ (last visited July 02, 2025)
Distribution of social media interactions in Colombia in 2020, by platform [Graph], El Economista México, April 21, 2021. [Online]. Available: https://www.statista.com/statistics/1126406/colombia-distribution-social-media-interactions-platform/
