Number of downloads of leading digital banking apps in Europe 2015-2024, by bank

Revolut was the most popular digital bank in Europe by downloads, significantly outpacing all other digital banks in the region. In 2024, the Revolut app was downloaded over 31 million times, with August recording the highest number of downloads. The banking app was particularly popular in the United Kingdom (UK), France, Romania and Poland.

Number of active customers

Given the impact of multiple downloads and inactive users, the number of active customers, as reported by banks, may provide a more accurate measure of customer growth. In February 2018, Revolut announced reaching 1.5 million customers, a figure that grew to 18 million by 2022 and surged to 35 million by October 2023. By November 2024, Revolut reported surpassing 50 million customers. This rapid growth in customer acquisition has also been reflected in other online-only banks, such as the Berlin-based N26 and London-headquartered Monzo.