In 2020, more than 50 percent of hedge fund managers classified as alternative data market leaders used seven or more alternative data sets globally, while only eight percent of the rest of the market used at least seven alternative data sets. This highlights the difference between the level of alternative data experience between the two groups. Using two or more alternative data sets was the most popular approach across both groups with 85 percent of market leaders and 77 percent of the rest of the market doing this.
Number of alternative data sets used by hedge fund managers worldwide in 2020, by alternative data experience level
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Number of alternative data sets used by hedge fund managers worldwide in 2020, by alternative data experience level
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Hedge fund managers who manage about 720 billion U.S. dollars in assets in total
Supplementary notes
Alternative data is used by investors to evaluate a company or investment that is not within their traditional data sources. For example, app usage or credit/debit card transactions fall under alternative data sources.
The source splits hedge fund managers into "market leaders" - defined as those managers that have been using alternative data for more than five years - and the "rest of the market", which includes managers that have been using alternative data for less than half a decade.
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AIMA, & SS&C Technologies, Inc.. (May 5, 2020). Number of alternative data sets used by hedge fund managers worldwide in 2020, by alternative data experience level [Graph]. In Statista. Retrieved May 04, 2025, from https://www.statista.com/statistics/1169968/alternative-data-hedge-fund-managers-global/
AIMA, und SS&C Technologies, Inc.. "Number of alternative data sets used by hedge fund managers worldwide in 2020, by alternative data experience level." Chart. May 5, 2020. Statista. Accessed May 04, 2025. https://www.statista.com/statistics/1169968/alternative-data-hedge-fund-managers-global/
AIMA, SS&C Technologies, Inc.. (2020). Number of alternative data sets used by hedge fund managers worldwide in 2020, by alternative data experience level. Statista. Statista Inc.. Accessed: May 04, 2025. https://www.statista.com/statistics/1169968/alternative-data-hedge-fund-managers-global/
AIMA, and SS&C Technologies, Inc.. "Number of Alternative Data Sets Used by Hedge Fund Managers Worldwide in 2020, by Alternative Data Experience Level." Statista, Statista Inc., 5 May 2020, https://www.statista.com/statistics/1169968/alternative-data-hedge-fund-managers-global/
AIMA & SS&C Technologies, Inc., Number of alternative data sets used by hedge fund managers worldwide in 2020, by alternative data experience level Statista, https://www.statista.com/statistics/1169968/alternative-data-hedge-fund-managers-global/ (last visited May 04, 2025)
Number of alternative data sets used by hedge fund managers worldwide in 2020, by alternative data experience level [Graph], AIMA, & SS&C Technologies, Inc., May 5, 2020. [Online]. Available: https://www.statista.com/statistics/1169968/alternative-data-hedge-fund-managers-global/
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