As of April 2023, the most popular online marketplaces in the United Kingdom was the U.S. American behemoth Amazon, registering ***** million visits per month. Second place was for eBay, with nearly ***** million visits. Rounding out the top three most visited online marketplaces in the UK is ASOS at **** million visits per month.
includes pure-play marketplaces or retailers with a third-party marketplace
Supplementary notes
According to source, data excluded online retailers whose online marketplace forms a very small part of their overall business, as well as price comparison sites, and marketplaces that only support business-to-business (B2B) trade.
The source does not provide a date of release, the date given is that of last access.
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Web Retailer. (March 6, 2024). Leading online marketplaces in the United Kingdom as of April 2023, based on number of monthly visits (in millions) [Graph]. In Statista. Retrieved June 04, 2025, from https://www.statista.com/statistics/1175768/most-popular-online-marketplaces-uk/
Web Retailer. "Leading online marketplaces in the United Kingdom as of April 2023, based on number of monthly visits (in millions)." Chart. March 6, 2024. Statista. Accessed June 04, 2025. https://www.statista.com/statistics/1175768/most-popular-online-marketplaces-uk/
Web Retailer. (2024). Leading online marketplaces in the United Kingdom as of April 2023, based on number of monthly visits (in millions). Statista. Statista Inc.. Accessed: June 04, 2025. https://www.statista.com/statistics/1175768/most-popular-online-marketplaces-uk/
Web Retailer. "Leading Online Marketplaces in The United Kingdom as of April 2023, Based on Number of Monthly Visits (in Millions)." Statista, Statista Inc., 6 Mar 2024, https://www.statista.com/statistics/1175768/most-popular-online-marketplaces-uk/
Web Retailer, Leading online marketplaces in the United Kingdom as of April 2023, based on number of monthly visits (in millions) Statista, https://www.statista.com/statistics/1175768/most-popular-online-marketplaces-uk/ (last visited June 04, 2025)
Leading online marketplaces in the United Kingdom as of April 2023, based on number of monthly visits (in millions) [Graph], Web Retailer, March 6, 2024. [Online]. Available: https://www.statista.com/statistics/1175768/most-popular-online-marketplaces-uk/
