According to a survey by Rakuten Insight on dietary supplements in Vietnam conducted in July 2020, the majority of respondents in all age groups stated that they purchased such products from pharmacies. Dietary supplements included herbal or botanical substances, minerals, or vitamins, taken to supplement the diet to improve health.
Preferred purchase channels for dietary supplements or nutraceuticals in Vietnam as of July 2020, by age group
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Preferred purchase channels for dietary supplements or nutraceuticals in Vietnam as of July 2020, by age group
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among respondents who consumed dietary supplements
Method of interview
Online survey
Supplementary notes
The survey question was: "Where do you often purchase dietary supplements/nutraceuticals?"
501 respondents aged 16 to 24 years old,
906 respondents aged 25 to 34 years old,
429 respondents aged 35 to 44 years old,
114 respondents aged 45 to 54 years
52 respondents aged 55 years and above.
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Rakuten Insight. (October 15, 2020). Preferred purchase channels for dietary supplements or nutraceuticals in Vietnam as of July 2020, by age group [Graph]. In Statista. Retrieved June 03, 2025, from https://www.statista.com/statistics/1184644/vietnam-purchase-channels-for-dietary-supplements-by-age-group/
Rakuten Insight. "Preferred purchase channels for dietary supplements or nutraceuticals in Vietnam as of July 2020, by age group." Chart. October 15, 2020. Statista. Accessed June 03, 2025. https://www.statista.com/statistics/1184644/vietnam-purchase-channels-for-dietary-supplements-by-age-group/
Rakuten Insight. (2020). Preferred purchase channels for dietary supplements or nutraceuticals in Vietnam as of July 2020, by age group. Statista. Statista Inc.. Accessed: June 03, 2025. https://www.statista.com/statistics/1184644/vietnam-purchase-channels-for-dietary-supplements-by-age-group/
Rakuten Insight. "Preferred Purchase Channels for Dietary Supplements or Nutraceuticals in Vietnam as of July 2020, by Age Group." Statista, Statista Inc., 15 Oct 2020, https://www.statista.com/statistics/1184644/vietnam-purchase-channels-for-dietary-supplements-by-age-group/
Rakuten Insight, Preferred purchase channels for dietary supplements or nutraceuticals in Vietnam as of July 2020, by age group Statista, https://www.statista.com/statistics/1184644/vietnam-purchase-channels-for-dietary-supplements-by-age-group/ (last visited June 03, 2025)
Preferred purchase channels for dietary supplements or nutraceuticals in Vietnam as of July 2020, by age group [Graph], Rakuten Insight, October 15, 2020. [Online]. Available: https://www.statista.com/statistics/1184644/vietnam-purchase-channels-for-dietary-supplements-by-age-group/
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