Favorite brands of electronics in Russia 2024

Published by A. Melkadze, Apr 9, 2025

Samsung was the most popular brand of electronics devices, including TV, video and audio equipment, in Russia in 2024, having been named by over 45 percent of respondents. It was followed by LG and Sony, with approximately 19 percent and 14 percent, respectively.

Ranking of electronics brands in Russia in 2024, by customer affinity

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Release date

2024

Region

Russia

Survey time period

2024

Number of respondents

1,500 respondents

Age group

18-55 years

Special properties

Residents of cities with over one million inhabitants

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The respondents were asked to name up to 10 brands that they considered their favorite. See the methodology for more detailed information related to the study.

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