According to the survey conducted by KuRunData among 1,000 Chinese consumers, around ** percent of respondents gathered information about beauty products on social media platforms, such as Weibo or WeChat official accounts. In the meanwhile, around ** percent of respondents used online shopping platforms to get new information on cosmetics.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
KuRunData. (January 14, 2021). Leading channels of information for skincare and color cosmetics products among consumers in China in 2020 [Graph]. In Statista. Retrieved July 22, 2025, from https://www.statista.com/statistics/1201280/china-leading-information-channels-for-beauty-products/
KuRunData. "Leading channels of information for skincare and color cosmetics products among consumers in China in 2020." Chart. January 14, 2021. Statista. Accessed July 22, 2025. https://www.statista.com/statistics/1201280/china-leading-information-channels-for-beauty-products/
KuRunData. (2021). Leading channels of information for skincare and color cosmetics products among consumers in China in 2020. Statista. Statista Inc.. Accessed: July 22, 2025. https://www.statista.com/statistics/1201280/china-leading-information-channels-for-beauty-products/
KuRunData. "Leading Channels of Information for Skincare and Color Cosmetics Products among Consumers in China in 2020." Statista, Statista Inc., 14 Jan 2021, https://www.statista.com/statistics/1201280/china-leading-information-channels-for-beauty-products/
KuRunData, Leading channels of information for skincare and color cosmetics products among consumers in China in 2020 Statista, https://www.statista.com/statistics/1201280/china-leading-information-channels-for-beauty-products/ (last visited July 22, 2025)
Leading channels of information for skincare and color cosmetics products among consumers in China in 2020 [Graph], KuRunData, January 14, 2021. [Online]. Available: https://www.statista.com/statistics/1201280/china-leading-information-channels-for-beauty-products/