The share of internet users who visit social networks is expected to keep increasing in the upcoming years. As of 2019, **** percent of internet users globally had visited a social network via any device at least once a month. The corresponding figure for 2024 is expected to reach **** percent. Over *** billion monthly active social media users are expected by 2025.
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eMarketer. (December 8, 2020). Share of internet users who use social networks worldwide from 2019 to 2024 [Graph]. In Statista. Retrieved July 13, 2025, from https://www.statista.com/statistics/1202737/social-network-users-worldwide/
eMarketer. "Share of internet users who use social networks worldwide from 2019 to 2024." Chart. December 8, 2020. Statista. Accessed July 13, 2025. https://www.statista.com/statistics/1202737/social-network-users-worldwide/
eMarketer. (2020). Share of internet users who use social networks worldwide from 2019 to 2024. Statista. Statista Inc.. Accessed: July 13, 2025. https://www.statista.com/statistics/1202737/social-network-users-worldwide/
eMarketer. "Share of Internet Users Who Use Social Networks Worldwide from 2019 to 2024." Statista, Statista Inc., 8 Dec 2020, https://www.statista.com/statistics/1202737/social-network-users-worldwide/
eMarketer, Share of internet users who use social networks worldwide from 2019 to 2024 Statista, https://www.statista.com/statistics/1202737/social-network-users-worldwide/ (last visited July 13, 2025)
Share of internet users who use social networks worldwide from 2019 to 2024 [Graph], eMarketer, December 8, 2020. [Online]. Available: https://www.statista.com/statistics/1202737/social-network-users-worldwide/