In the fourth quarter of 2024, the sales channel with the highest shopping occasion rate for consumer goods in Thailand was e-commerce. In that period, e-commerce's market share for FMCG sales channels in Thailand accounted for eight percent.
Year-on-year growth rate of consumer goods' shopping occasions in Thailand in the 4th quarter of 2024, by channel
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Kantar Worldpanel. (March 21, 2025). Year-on-year growth rate of consumer goods' shopping occasions in Thailand in the 4th quarter of 2024, by channel [Graph]. In Statista. Retrieved May 11, 2025, from https://www.statista.com/statistics/1208418/thailand-change-of-visit-frequency-to-fmcg-sales-channels-by-type/
Kantar Worldpanel. "Year-on-year growth rate of consumer goods' shopping occasions in Thailand in the 4th quarter of 2024, by channel." Chart. March 21, 2025. Statista. Accessed May 11, 2025. https://www.statista.com/statistics/1208418/thailand-change-of-visit-frequency-to-fmcg-sales-channels-by-type/
Kantar Worldpanel. (2025). Year-on-year growth rate of consumer goods' shopping occasions in Thailand in the 4th quarter of 2024, by channel. Statista. Statista Inc.. Accessed: May 11, 2025. https://www.statista.com/statistics/1208418/thailand-change-of-visit-frequency-to-fmcg-sales-channels-by-type/
Kantar Worldpanel. "Year-on-year Growth Rate of Consumer Goods' Shopping Occasions in Thailand in The 4th Quarter of 2024, by Channel." Statista, Statista Inc., 21 Mar 2025, https://www.statista.com/statistics/1208418/thailand-change-of-visit-frequency-to-fmcg-sales-channels-by-type/
Kantar Worldpanel, Year-on-year growth rate of consumer goods' shopping occasions in Thailand in the 4th quarter of 2024, by channel Statista, https://www.statista.com/statistics/1208418/thailand-change-of-visit-frequency-to-fmcg-sales-channels-by-type/ (last visited May 11, 2025)
Year-on-year growth rate of consumer goods' shopping occasions in Thailand in the 4th quarter of 2024, by channel [Graph], Kantar Worldpanel, March 21, 2025. [Online]. Available: https://www.statista.com/statistics/1208418/thailand-change-of-visit-frequency-to-fmcg-sales-channels-by-type/
