In 2020, Assam had a share of private labels of 6.9 percent. Kerala, Chattisgarh, and Orissa had a share of five percent each. The lowest share of private labels was in Uttaranchal with less than 2 percent.
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Share of private labels in India in 2020, by state
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Nielsen. (March 8, 2021). Share of private labels in India in 2020, by state [Graph]. In Statista. Retrieved June 26, 2025, from https://www.statista.com/statistics/1233712/india-share-of-private-labels-among-states/
Nielsen. "Share of private labels in India in 2020, by state." Chart. March 8, 2021. Statista. Accessed June 26, 2025. https://www.statista.com/statistics/1233712/india-share-of-private-labels-among-states/
Nielsen. (2021). Share of private labels in India in 2020, by state. Statista. Statista Inc.. Accessed: June 26, 2025. https://www.statista.com/statistics/1233712/india-share-of-private-labels-among-states/
Nielsen. "Share of Private Labels in India in 2020, by State." Statista, Statista Inc., 8 Mar 2021, https://www.statista.com/statistics/1233712/india-share-of-private-labels-among-states/
Nielsen, Share of private labels in India in 2020, by state Statista, https://www.statista.com/statistics/1233712/india-share-of-private-labels-among-states/ (last visited June 26, 2025)
Share of private labels in India in 2020, by state [Graph], Nielsen, March 8, 2021. [Online]. Available: https://www.statista.com/statistics/1233712/india-share-of-private-labels-among-states/