In 2021, the highest share of Russian service providers revealed spending somewhat same amount on advertisement placement throughout the year as per 32 percent. However, almost one quarter of service providers never used paid advertising services.
When do you place more paid advertisements?
Characteristic
Share of respondents
Roughly same amount whole year
32%
Never place paid advertisements
23%
During low seasons when there are fewer orders
17%
During high season when there are more orders
14%
Amount of advertising does not depend on the season
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Data Insight (RU). (July 27, 2022). When do you place more paid advertisements? [Graph]. In Statista. Retrieved May 13, 2025, from https://www.statista.com/statistics/1234735/russia-paid-ads-seasonality-by-service-providers/
Data Insight (RU). "When do you place more paid advertisements?." Chart. July 27, 2022. Statista. Accessed May 13, 2025. https://www.statista.com/statistics/1234735/russia-paid-ads-seasonality-by-service-providers/
Data Insight (RU). (2022). When do you place more paid advertisements?. Statista. Statista Inc.. Accessed: May 13, 2025. https://www.statista.com/statistics/1234735/russia-paid-ads-seasonality-by-service-providers/
Data Insight (RU). "When Do You Place More Paid Advertisements?." Statista, Statista Inc., 27 Jul 2022, https://www.statista.com/statistics/1234735/russia-paid-ads-seasonality-by-service-providers/
Data Insight (RU), When do you place more paid advertisements? Statista, https://www.statista.com/statistics/1234735/russia-paid-ads-seasonality-by-service-providers/ (last visited May 13, 2025)
When do you place more paid advertisements? [Graph], Data Insight (RU), July 27, 2022. [Online]. Available: https://www.statista.com/statistics/1234735/russia-paid-ads-seasonality-by-service-providers/
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