Online shopper distribution New Zealand 2024, by age group

Published by Statista Research Department, Apr 15, 2025

In 2024, around 35 percent of online shoppers in New Zealand were between the ages of 30 and 44 years old. Those aged 75 or older represented the smallest share of online shoppers, accounting for just three percent of online shoppers in the country.

Distribution of online shoppers in New Zealand in 2024, by age group

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Release date

February 2025

Region

New Zealand

Survey time period

2024

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