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Most preferred FMCG brands in the personal care category in the Philippines in 2023, by consumer reach points
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Consumer reach points represent a single instance when a shopper chooses a brand, which puts into consideration population figures, penetration, and consumer choice.
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Kantar Worldpanel. (July 10, 2024). Most preferred FMCG brands in the personal care category in the Philippines in 2023, by consumer reach points (in millions) [Graph]. In Statista. Retrieved July 23, 2025, from https://www.statista.com/statistics/1249003/philippines-penetration-rate-of-preferred-health-and-beauty-brands/
Kantar Worldpanel. "Most preferred FMCG brands in the personal care category in the Philippines in 2023, by consumer reach points (in millions)." Chart. July 10, 2024. Statista. Accessed July 23, 2025. https://www.statista.com/statistics/1249003/philippines-penetration-rate-of-preferred-health-and-beauty-brands/
Kantar Worldpanel. (2024). Most preferred FMCG brands in the personal care category in the Philippines in 2023, by consumer reach points (in millions). Statista. Statista Inc.. Accessed: July 23, 2025. https://www.statista.com/statistics/1249003/philippines-penetration-rate-of-preferred-health-and-beauty-brands/
Kantar Worldpanel. "Most Preferred Fmcg Brands in The Personal Care Category in The Philippines in 2023, by Consumer Reach Points (in Millions)." Statista, Statista Inc., 10 Jul 2024, https://www.statista.com/statistics/1249003/philippines-penetration-rate-of-preferred-health-and-beauty-brands/
Kantar Worldpanel, Most preferred FMCG brands in the personal care category in the Philippines in 2023, by consumer reach points (in millions) Statista, https://www.statista.com/statistics/1249003/philippines-penetration-rate-of-preferred-health-and-beauty-brands/ (last visited July 23, 2025)
Most preferred FMCG brands in the personal care category in the Philippines in 2023, by consumer reach points (in millions) [Graph], Kantar Worldpanel, July 10, 2024. [Online]. Available: https://www.statista.com/statistics/1249003/philippines-penetration-rate-of-preferred-health-and-beauty-brands/
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