YouTube IAP revenues 2024, by region

Published by Laura Ceci, Jan 21, 2025

In December 2024, the United States was by far the country generating the most of YouTube in-app purchase revenues, with over 53 million U.S. dollars spent by users on the platform via their mobile devices. Japan followed in second place with approximately 17 million U.S. dollars in IAP revenues. YouTube monetization practices include channel merchandise selling, memberships, and comment highlights.

YouTube in-app purchase revenues in December 2024, by market (in million U.S. dollars)

Loading statistic...

© Statista 2025
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

January 2025

Region

Worldwide

Survey time period

December 2024

Special properties

IAP revenue reduced by platform fees and inclusive taxes; Apple App Store includes iPhone and iPad devices combined

Open this statistic in...
Spanish
Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Register now
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " YouTube "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you YouTube

Overview

5

Usage and demographics

7

Traffic

4

YouTube on mobile

7

Competitors

5

Channels and content

8

Community guidelines enforcement

8

Marketing & advertising

5

Further related statistics

18

Further Content: You might find this interesting as well

Statistics

Topics

YouTubeGoogleAlphabet Inc.Online video usage in the United StatesStreaming in the United States
All features, all contents, at all times: Learn more about our professional solutions.

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Register now
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.