According to a survey conducted in May 2021 in South Korea, around ** percent of respondents said that they have watched short-form video content online before. Most South Koreans also preferred a short video content length.
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Embrain. (June 18, 2021). Share of people having watched short-form video content before in South Korea as of May 2021 [Graph]. In Statista. Retrieved July 12, 2025, from https://www.statista.com/statistics/1254083/south-korea-short-form-video-content-experience/
Embrain. "Share of people having watched short-form video content before in South Korea as of May 2021." Chart. June 18, 2021. Statista. Accessed July 12, 2025. https://www.statista.com/statistics/1254083/south-korea-short-form-video-content-experience/
Embrain. (2021). Share of people having watched short-form video content before in South Korea as of May 2021. Statista. Statista Inc.. Accessed: July 12, 2025. https://www.statista.com/statistics/1254083/south-korea-short-form-video-content-experience/
Embrain. "Share of People Having Watched Short-form Video Content before in South Korea as of May 2021." Statista, Statista Inc., 18 Jun 2021, https://www.statista.com/statistics/1254083/south-korea-short-form-video-content-experience/
Embrain, Share of people having watched short-form video content before in South Korea as of May 2021 Statista, https://www.statista.com/statistics/1254083/south-korea-short-form-video-content-experience/ (last visited July 12, 2025)
Share of people having watched short-form video content before in South Korea as of May 2021 [Graph], Embrain, June 18, 2021. [Online]. Available: https://www.statista.com/statistics/1254083/south-korea-short-form-video-content-experience/