Frequency of doing makeup among Chinese Generation Z 2021

Published by
Xin Ou
,
Jul 8, 2025
According to a survey on beauty and skincare market in China targeting Generation Z conducted in January 2021, almost
**
percent of the surveyed cohort used cosmetic products at least
*****
to
****
times a week, of which
****
percent used them almost daily. More than
***
thirds of respondents spent
**
minutes each time on completing their makeup.
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Frequency of using cosmetic products among Chinese Generation Z as of January 2021

CharacteristicShare of respondents
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Showing entries 1 to 5 (5 entries in total)
Statistic: Frequency of using cosmetic products among Chinese Generation Z as of January 2021

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Source

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Release date

August 2021

Region

China

Survey time period

as of January 2021

Number of respondents

722 respondents

Age group

12-26 years

Method of interview

Online survey

Supplementary notes

Gen Z referred to people born between 1995 and 2009.

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Topics

Gen Z consumers in ChinaCosmetics market in ChinaLuxury goods market in ChinaRetail industry in ChinaDemographics of China
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