Preferred flavor in Japan 2025

Published by Statista Research Department, Jun 20, 2025

The most popular taste among Japanese consumers was *********, as revealed in a survey conducted in January 2025. Among flavor combinations, sweet and spicy was the go-to for **** percent of respondents.

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Most preferred food taste in Japan as of January 2025

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Release date

February 2025

Region

Japan

Survey time period

January 1 to 7, 2025

Number of respondents

9,043 respondents

Age group

10-79 years

Special properties

only one answer was allowed

Method of interview

Online panel

Supplementary notes

Original question: "Which taste is the one you tend to choose?"

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Statistics on " Condiments and seasonings in Japan "

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Other statistics that may interest you Condiments and seasonings in Japan

Overview

5

Seasonings

6

Sauces

5

Other condiments

4

Major companies

4

Consumer behavior

5

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Topics

Condiments and seasonings in JapanFood retail in JapanSnack foods in JapanState of health in JapanEating behavior in Japan
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* For commercial use only

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$0 USD
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Access limited to Free Statistics. Premium Statistics are not included.
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Starter Account

For single users
$199 USD
per month, billed annually 1
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$1,299 USD
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