A 2023 survey found that the most important criteria when deciding whether to purchase a video streaming subscription was the subscription price, with over 80 percent of global consumers stating so. Second most important factor was a broad selection of content, followed by frequency of new TV shows and movies added to the streaming service.
Most important criteria when deciding whether to purchase a video streaming subscription worldwide in 2023
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Most important criteria when deciding whether to purchase a video streaming subscription worldwide in 2023
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Simon-Kucher & Partners. (July 13, 2023). Most important criteria when deciding whether to purchase a video streaming subscription worldwide in 2023 [Graph]. In Statista. Retrieved June 06, 2025, from https://www.statista.com/statistics/1276988/important-factors-video-streaming-services-worldwide-generation/
Simon-Kucher & Partners. "Most important criteria when deciding whether to purchase a video streaming subscription worldwide in 2023." Chart. July 13, 2023. Statista. Accessed June 06, 2025. https://www.statista.com/statistics/1276988/important-factors-video-streaming-services-worldwide-generation/
Simon-Kucher & Partners. (2023). Most important criteria when deciding whether to purchase a video streaming subscription worldwide in 2023. Statista. Statista Inc.. Accessed: June 06, 2025. https://www.statista.com/statistics/1276988/important-factors-video-streaming-services-worldwide-generation/
Simon-Kucher & Partners. "Most Important Criteria When Deciding Whether to Purchase a Video Streaming Subscription Worldwide in 2023." Statista, Statista Inc., 13 Jul 2023, https://www.statista.com/statistics/1276988/important-factors-video-streaming-services-worldwide-generation/
Simon-Kucher & Partners, Most important criteria when deciding whether to purchase a video streaming subscription worldwide in 2023 Statista, https://www.statista.com/statistics/1276988/important-factors-video-streaming-services-worldwide-generation/ (last visited June 06, 2025)
Most important criteria when deciding whether to purchase a video streaming subscription worldwide in 2023 [Graph], Simon-Kucher & Partners, July 13, 2023. [Online]. Available: https://www.statista.com/statistics/1276988/important-factors-video-streaming-services-worldwide-generation/
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