During a survey conducted in India in September 2021, more than ** percent of respondents stated that they had social media applications such as Facebook and Instagram installed on their smartphones. Trailing close behind were messaging apps such as WhatsApp which were installed on over ** percent respondents' smartphones during the survey period.
Female respondents = 14,785; male respondents = 25,707
Method of interview
Online survey
Supplementary notes
The question asked during the survey was: "Which of the following categories of mobile apps do you currently have installed on your smartphone? (choose all that apply)"
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Rakuten Insight. (November 24, 2021). Share of most installed mobile apps in India as of September 2021, by category [Graph]. In Statista. Retrieved July 15, 2025, from https://www.statista.com/statistics/1280719/india-most-installed-mobile-apps-by-category/
Rakuten Insight. "Share of most installed mobile apps in India as of September 2021, by category." Chart. November 24, 2021. Statista. Accessed July 15, 2025. https://www.statista.com/statistics/1280719/india-most-installed-mobile-apps-by-category/
Rakuten Insight. (2021). Share of most installed mobile apps in India as of September 2021, by category. Statista. Statista Inc.. Accessed: July 15, 2025. https://www.statista.com/statistics/1280719/india-most-installed-mobile-apps-by-category/
Rakuten Insight. "Share of Most Installed Mobile Apps in India as of September 2021, by Category." Statista, Statista Inc., 24 Nov 2021, https://www.statista.com/statistics/1280719/india-most-installed-mobile-apps-by-category/
Rakuten Insight, Share of most installed mobile apps in India as of September 2021, by category Statista, https://www.statista.com/statistics/1280719/india-most-installed-mobile-apps-by-category/ (last visited July 15, 2025)
Share of most installed mobile apps in India as of September 2021, by category [Graph], Rakuten Insight, November 24, 2021. [Online]. Available: https://www.statista.com/statistics/1280719/india-most-installed-mobile-apps-by-category/