According to a survey on mobile apps conducted by Rakuten Insight in September 2021, 81 percent of respondents in Vietnam had social media applications, such as Facebook, Instagram, and TikTok, installed on their smartphones. Other popular mobile app categories installed included messaging, gaming, and shopping apps.
Mobile applications installed on smartphone in Vietnam as of September 2021, by category
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Rakuten Insight. (November 24, 2021). Mobile applications installed on smartphone in Vietnam as of September 2021, by category [Graph]. In Statista. Retrieved May 02, 2025, from https://www.statista.com/statistics/1280720/vietnam-installed-mobile-app-categories/
Rakuten Insight. "Mobile applications installed on smartphone in Vietnam as of September 2021, by category." Chart. November 24, 2021. Statista. Accessed May 02, 2025. https://www.statista.com/statistics/1280720/vietnam-installed-mobile-app-categories/
Rakuten Insight. (2021). Mobile applications installed on smartphone in Vietnam as of September 2021, by category. Statista. Statista Inc.. Accessed: May 02, 2025. https://www.statista.com/statistics/1280720/vietnam-installed-mobile-app-categories/
Rakuten Insight. "Mobile Applications Installed on Smartphone in Vietnam as of September 2021, by Category." Statista, Statista Inc., 24 Nov 2021, https://www.statista.com/statistics/1280720/vietnam-installed-mobile-app-categories/
Rakuten Insight, Mobile applications installed on smartphone in Vietnam as of September 2021, by category Statista, https://www.statista.com/statistics/1280720/vietnam-installed-mobile-app-categories/ (last visited May 02, 2025)
Mobile applications installed on smartphone in Vietnam as of September 2021, by category [Graph], Rakuten Insight, November 24, 2021. [Online]. Available: https://www.statista.com/statistics/1280720/vietnam-installed-mobile-app-categories/