In 2024, connected TV (CTV) advertising spending in Spain amounted to 117.9 million euros. In 2024, CTV ad spending in Spain increased by 49.3 percent compared to the value reported in the previous year.
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Connected TV advertising spending in Spain from 2019 to 2024
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IAB Spain. (February 18, 2025). Connected TV advertising spending in Spain from 2019 to 2024 (in million euros) [Graph]. In Statista. Retrieved July 14, 2025, from https://www.statista.com/statistics/1280839/connected-tv-ad-spend-spain/
IAB Spain. "Connected TV advertising spending in Spain from 2019 to 2024 (in million euros)." Chart. February 18, 2025. Statista. Accessed July 14, 2025. https://www.statista.com/statistics/1280839/connected-tv-ad-spend-spain/
IAB Spain. (2025). Connected TV advertising spending in Spain from 2019 to 2024 (in million euros). Statista. Statista Inc.. Accessed: July 14, 2025. https://www.statista.com/statistics/1280839/connected-tv-ad-spend-spain/
IAB Spain. "Connected Tv Advertising Spending in Spain from 2019 to 2024 (in Million Euros)." Statista, Statista Inc., 18 Feb 2025, https://www.statista.com/statistics/1280839/connected-tv-ad-spend-spain/
IAB Spain, Connected TV advertising spending in Spain from 2019 to 2024 (in million euros) Statista, https://www.statista.com/statistics/1280839/connected-tv-ad-spend-spain/ (last visited July 14, 2025)
Connected TV advertising spending in Spain from 2019 to 2024 (in million euros) [Graph], IAB Spain, February 18, 2025. [Online]. Available: https://www.statista.com/statistics/1280839/connected-tv-ad-spend-spain/
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