Share of underrepresented ethnic groups among Fortune 500 CMOs in the U.S. 2021-2024

Published by
J. G. Navarro,
Apr 4, 2025

In 2024, as in 2023, approximately 12 percent of Fortune 500 companies' chief marketing officers (CMOs) in the United States belonged to historically underrepresented racial or ethnic groups. In 2022, the share stood at 14 percent. Meanwhile, the percentage of women among Fortune 500 CMOs in the U.S. increased.

Percentage of people belonging to historically underrepresented racial or ethnic groups among Fortune 500 chief marketing officers (CMOs) in the United States from 2021 to 2024

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Release date

March 2025

Region

United States

Survey time period

2021 to 2024

Special properties

based on an analysis of the tenures and backgrounds of CMOs of Fortune 500 companies each year

Supplementary notes

Data preceding 2024 retrieved from earlier releases.

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Overview

8

Social media & mobile

8

Artificial intelligence

5

Diversity, equity, and inclusion

5

CMOs

4

Challenges

3

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Topics

Marketing in the United StatesTrade show and event marketingMobile advertising and marketing in the U.S. B2B advertising & marketing in the United States Virtual event marketing
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