According to a survey conducted by Rakuten Insight in November 2023, 65 percent of respondents in India stated that they intended to or had already purchased consumer electronics during the holiday shopping period. Among the other popular shopping items for Indian consumers were apparel and footwear and cosmetics and beauty products.
Most popular items to buy among consumers during holiday shopping period in India as of November 2023
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Most popular items to buy among consumers during holiday shopping period in India as of November 2023
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Learn more about how Statista can support your business.
Rakuten Insight. (December 4, 2023). Most popular items to buy among consumers during holiday shopping period in India as of November 2023 [Graph]. In Statista. Retrieved May 18, 2025, from https://www.statista.com/statistics/1287367/india-popular-holiday-item-to-buy/
Rakuten Insight. "Most popular items to buy among consumers during holiday shopping period in India as of November 2023." Chart. December 4, 2023. Statista. Accessed May 18, 2025. https://www.statista.com/statistics/1287367/india-popular-holiday-item-to-buy/
Rakuten Insight. (2023). Most popular items to buy among consumers during holiday shopping period in India as of November 2023. Statista. Statista Inc.. Accessed: May 18, 2025. https://www.statista.com/statistics/1287367/india-popular-holiday-item-to-buy/
Rakuten Insight. "Most Popular Items to Buy among Consumers during Holiday Shopping Period in India as of November 2023." Statista, Statista Inc., 4 Dec 2023, https://www.statista.com/statistics/1287367/india-popular-holiday-item-to-buy/
Rakuten Insight, Most popular items to buy among consumers during holiday shopping period in India as of November 2023 Statista, https://www.statista.com/statistics/1287367/india-popular-holiday-item-to-buy/ (last visited May 18, 2025)
Most popular items to buy among consumers during holiday shopping period in India as of November 2023 [Graph], Rakuten Insight, December 4, 2023. [Online]. Available: https://www.statista.com/statistics/1287367/india-popular-holiday-item-to-buy/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
