Favorite entertainment brands among girls aged 3-6 in the U.S. 2023

Published by
Julia Faria,
Sep 5, 2024

During an October 2023 survey among parents of girls aged three to six in the United States, it was found that Disney was the top entertainment brand among girls in that age group, named favorite by 17 percent of respondents. Barbie and Bluey closely followed with 16 percent each.

Favorite entertainment brands among girls aged 3 to 6 in the United States as of October 2023

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Release date

April 2024

Region

United States

Survey time period

October 2023

Number of respondents

6,240*

Age group

3-6 years

Special properties

top 3 favorites

Method of interview

Online survey

Supplementary notes

*The source surveyed 6,240 respondents aged 0 to 25 (with parents answering for infants and preschoolers on behalf of each nominated child) in two samples. There were 3,760 interviewees in the first sample and 2,480 in the second. A separate number for each age group was not provided.

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Statistics on " Advertising and marketing to children in the U.S. "

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Overview

4

Top brands

8

Advertising consumption

7

Media usage

8

Further related statistics

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Topics

Advertising to children in the U.S.Children's book bans in the U.S.Children and media in the U.S.Digital advertising in the U.S.Digital video advertising and marketing in the U.S.
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