Facebook ad reach in Hong Kong 2024, by audience group

Published by
Lai Lin Thomala,
Feb 28, 2025

As of 2024, Facebook advertising was estimated to reach around 4.55 million people in Hong Kong, about 61.5 percent of its total population. Among such Facebook ad viewers, females accounted for 56.2 percent.

Facebook advertising penetration in Hong Kong in 2024, by demographic group

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Release date

February 2025

Region

Hong Kong

Survey time period

2023

Supplementary notes

Audience figures may not represent unique individuals, and may not match equivalent figures for the total active user base.

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Overview

7

Usage

7

YouTube

6

Facebook

7

Instagram

7

Others

6
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