Facebook ad reach in Taiwan 2024, by audience group

Published by
Lai Lin Thomala,
Mar 27, 2025

As of the last quarter of 2024, Facebook advertising was estimated to reach around  17.1 million people inTaiwan, nearly 74 percent of its total population. Overall, Facebook ads had a reach rate at 85.8 percent.

Facebook advertising penetration in Taiwan as of 4th quarter 2024, by demographic group

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Release date

March 2025

Region

Taiwan

Survey time period

as of Q4 2024

Supplementary notes

Audience figures may not represent unique individuals, and may not match equivalent figures for the total active user base.

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Statistics on " Social media in Taiwan "

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Overview

7

Usage

7

Facebook

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Instagram

5

YouTube

6

Others

7

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Topics

Social media in TaiwanFacebookInstagramYouTubeDemographics of Taiwan
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