Social media influencers with ten thousand to 100 thousand followers accounted for more than 49 percent of influencers in Asia in 2022. The share of Asian influencers with over 100 thousand followers increased in 2021 and 2022. In contrast, there were less influencers with more than one million followers in 2022 compared to the previous year.
Share of social media influencers by number of followers in Asia from 2020 to 2022
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Share of social media influencers by number of followers in Asia from 2020 to 2022
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AnyMind Group. (October 26, 2022). Share of social media influencers by number of followers in Asia from 2020 to 2022 [Graph]. In Statista. Retrieved May 09, 2025, from https://www.statista.com/statistics/1299716/asia-share-of-influencers-by-number-of-followers/
AnyMind Group. "Share of social media influencers by number of followers in Asia from 2020 to 2022." Chart. October 26, 2022. Statista. Accessed May 09, 2025. https://www.statista.com/statistics/1299716/asia-share-of-influencers-by-number-of-followers/
AnyMind Group. (2022). Share of social media influencers by number of followers in Asia from 2020 to 2022. Statista. Statista Inc.. Accessed: May 09, 2025. https://www.statista.com/statistics/1299716/asia-share-of-influencers-by-number-of-followers/
AnyMind Group. "Share of Social Media Influencers by Number of Followers in Asia from 2020 to 2022." Statista, Statista Inc., 26 Oct 2022, https://www.statista.com/statistics/1299716/asia-share-of-influencers-by-number-of-followers/
AnyMind Group, Share of social media influencers by number of followers in Asia from 2020 to 2022 Statista, https://www.statista.com/statistics/1299716/asia-share-of-influencers-by-number-of-followers/ (last visited May 09, 2025)
Share of social media influencers by number of followers in Asia from 2020 to 2022 [Graph], AnyMind Group, October 26, 2022. [Online]. Available: https://www.statista.com/statistics/1299716/asia-share-of-influencers-by-number-of-followers/
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