In the year 2020, shampoo was the most valuable kind of hair care product in Italy, generating nearly 340 million euros in retail trade turnover. Compared to the previous year, their sales value increased by 0.5 percent. Hair colorants ranked second with a sales value of around 224 million euros.
Large-scale retail trade sales value of hair care products and accessories in Italy in 2019 and 2020, by product category
(in million euros)
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Large-scale retail trade sales value of hair care products and accessories in Italy in 2019 and 2020, by product category
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b2B beautyToBusiness. (July 8, 2021). Large-scale retail trade sales value of hair care products and accessories in Italy in 2019 and 2020, by product category (in million euros) [Graph]. In Statista. Retrieved May 16, 2025, from https://www.statista.com/statistics/1300176/retail-sales-value-of-hair-products-in-italy/
b2B beautyToBusiness. "Large-scale retail trade sales value of hair care products and accessories in Italy in 2019 and 2020, by product category (in million euros)." Chart. July 8, 2021. Statista. Accessed May 16, 2025. https://www.statista.com/statistics/1300176/retail-sales-value-of-hair-products-in-italy/
b2B beautyToBusiness. (2021). Large-scale retail trade sales value of hair care products and accessories in Italy in 2019 and 2020, by product category (in million euros). Statista. Statista Inc.. Accessed: May 16, 2025. https://www.statista.com/statistics/1300176/retail-sales-value-of-hair-products-in-italy/
b2B beautyToBusiness. "Large-scale Retail Trade Sales Value of Hair Care Products and Accessories in Italy in 2019 and 2020, by Product Category (in Million Euros)." Statista, Statista Inc., 8 Jul 2021, https://www.statista.com/statistics/1300176/retail-sales-value-of-hair-products-in-italy/
b2B beautyToBusiness, Large-scale retail trade sales value of hair care products and accessories in Italy in 2019 and 2020, by product category (in million euros) Statista, https://www.statista.com/statistics/1300176/retail-sales-value-of-hair-products-in-italy/ (last visited May 16, 2025)
Large-scale retail trade sales value of hair care products and accessories in Italy in 2019 and 2020, by product category (in million euros) [Graph], b2B beautyToBusiness, July 8, 2021. [Online]. Available: https://www.statista.com/statistics/1300176/retail-sales-value-of-hair-products-in-italy/
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