Main online platforms for product research in the U.S. 2024

Published by Statista Research Department, May 9, 2025

According to a survey carried out in the second quarter of 2024, nearly *** in *** U.S. more than **** of shoppers looked for product information on Amazon, while ** percent preferred to browse social engines. Social networks also played an important role in pre-purchase search, with YouTube and Facebook being the most used platforms for this purpose.

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Leading online platforms for product research in the United States in 2nd quarter 2024

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Source

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Release date

July 2024

Region

United States

Survey time period

May 31 to June 2, 2024

Number of respondents

1,000 respondents

Age group

18-75 years

Special properties

multiple answers were possible

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Statistics on " Digital retail media advertising in the United States "

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Overview

7

Key players

7

Marketer insights

8

Consumer insights

8

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Topics

Digital retail media advertising in the United StatesDigital retail media advertising worldwideDigital retail media advertising in EuropeDigital retail media advertising in the UKDigital retail media advertising in Brazil
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