Brazil: programmatic advertising spend 2028| Statista

In 2023, programmatic advertising spending in Brazil stood at 7.53 billion U.S. dollars. Furthermore, the corresponding expenditure was expected to increase to approximately 9.6 billion dollars by 2028. Brazil ranked first among the leading programmatic markets in Latin America as of March 2024.

Programmatic advertising spending in Brazil from 2017 to 2028 (in billion U.S. dollars)

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Release date

March 2024

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Region

Brazil

Survey time period

2017 to 2023

Supplementary notes

* Forecast.

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