In January 2025, women made up 55 percent of Instagram's audience in the United Kingdom, with men accounting for the remaining 45 percent. Overall, 96 percent of UK social media users were aware of Meta's Instagram.
Distribution of Instagram users in the United Kingdom (UK) as of January 2025, by gender
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NapoleonCat. (February 1, 2025). Distribution of Instagram users in the United Kingdom (UK) as of January 2025, by gender [Graph]. In Statista. Retrieved June 05, 2025, from https://www.statista.com/statistics/1315723/uk-instagram-users-by-gender/
NapoleonCat. "Distribution of Instagram users in the United Kingdom (UK) as of January 2025, by gender." Chart. February 1, 2025. Statista. Accessed June 05, 2025. https://www.statista.com/statistics/1315723/uk-instagram-users-by-gender/
NapoleonCat. (2025). Distribution of Instagram users in the United Kingdom (UK) as of January 2025, by gender. Statista. Statista Inc.. Accessed: June 05, 2025. https://www.statista.com/statistics/1315723/uk-instagram-users-by-gender/
NapoleonCat. "Distribution of Instagram Users in The United Kingdom (Uk) as of January 2025, by Gender." Statista, Statista Inc., 1 Feb 2025, https://www.statista.com/statistics/1315723/uk-instagram-users-by-gender/
NapoleonCat, Distribution of Instagram users in the United Kingdom (UK) as of January 2025, by gender Statista, https://www.statista.com/statistics/1315723/uk-instagram-users-by-gender/ (last visited June 05, 2025)
Distribution of Instagram users in the United Kingdom (UK) as of January 2025, by gender [Graph], NapoleonCat, February 1, 2025. [Online]. Available: https://www.statista.com/statistics/1315723/uk-instagram-users-by-gender/
