Programmatic ad spend growth in Germany 2018-2029

Published by Statista Research Department, May 22, 2025

In 2024, programmatic advertising spending in Germany increased by

***
percent on the figures reported for 2023. For 2025, the growth rate is projected to amount to
****
percent.

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Change in programmatic advertising spending in Germany from 2018 to 2029

CharacteristicYear-on-year growth
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Showing entries 1 to 12 (12 entries in total)
Statistic: Change in programmatic advertising spending in Germany from 2018 to 2029

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Release date

October 2024

Region

Germany

Survey time period

2017 to 2022

Supplementary notes

Data provided by Statista Market Insights are estimates.

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Statistics on " Digital advertising in Germany "

Other statistics that may interest you Digital advertising in Germany

Overview of the European market

4

Overview of the German market

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Formats

7

Desktop & mobile

5

Programmatic

4

Social media

4

Consumer insights

6

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Programmatic advertising in EuropeProgrammatic advertising in the UKProgrammatic advertising worldwideDigital advertising in EuropeProgrammatic advertising in the United States
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