During a 2022 survey carried out in the United Kingdom, nearly 20 percent of responding business-to-consumer (B2C) marketers stated that engaging new audiences was one of the leading priorities for their business in the upcoming three years. Digital transformation ranked second, named by 19 percent of respondents.
Leading priorities for business-to-consumer (B2C) marketers for the next three years in the United Kingdom as of spring 2022
Original question: "What are the biggest priorities for your business in the next three years? Select up to three" The source does not provide information about survey methodology.
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Cure Media. (May 12, 2022). Leading priorities for business-to-consumer (B2C) marketers for the next three years in the United Kingdom as of spring 2022 [Graph]. In Statista. Retrieved April 21, 2025, from https://www.statista.com/statistics/1319770/b2c-marketing-priorities-uk/
Cure Media. "Leading priorities for business-to-consumer (B2C) marketers for the next three years in the United Kingdom as of spring 2022." Chart. May 12, 2022. Statista. Accessed April 21, 2025. https://www.statista.com/statistics/1319770/b2c-marketing-priorities-uk/
Cure Media. (2022). Leading priorities for business-to-consumer (B2C) marketers for the next three years in the United Kingdom as of spring 2022. Statista. Statista Inc.. Accessed: April 21, 2025. https://www.statista.com/statistics/1319770/b2c-marketing-priorities-uk/
Cure Media. "Leading Priorities for Business-to-consumer (B2c) Marketers for The next Three Years in The United Kingdom as of Spring 2022." Statista, Statista Inc., 12 May 2022, https://www.statista.com/statistics/1319770/b2c-marketing-priorities-uk/
Cure Media, Leading priorities for business-to-consumer (B2C) marketers for the next three years in the United Kingdom as of spring 2022 Statista, https://www.statista.com/statistics/1319770/b2c-marketing-priorities-uk/ (last visited April 21, 2025)
Leading priorities for business-to-consumer (B2C) marketers for the next three years in the United Kingdom as of spring 2022 [Graph], Cure Media, May 12, 2022. [Online]. Available: https://www.statista.com/statistics/1319770/b2c-marketing-priorities-uk/
