Most popular Instagram influencers Vietnam 2024, by number of followers

Published by
Minh-Ngoc Nguyen,
Feb 19, 2025

In 2024, Chi Pu was the leading Instagram influencer in Vietnam, having 5.9 million followers on this platform. Ngoc Trinh followed as the second most-followed Instagram account with 4.7 million followers. Instagram is among the leading social media platforms in Vietnam.

Leading Instagram influencers in Vietnam in 2024, by number of followers (in millions)

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Release date

February 2025

Region

Vietnam

Survey time period

2024

Supplementary notes

The source does not provide a publication date. Release date was date accessed.
Only the seven leading influencers were included in the list.

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Overview

4

Users

6

Leading platforms

6

Social commerce

6

Influencer marketing

7

User behavior

4

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Topics

Social media in VietnamE-commerce in VietnamInternet usage in VietnamDigital advertising in VietnamSocial commerce in Vietnam
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