Facebook: brand value 2020-2024
In 2024, the brand value of Facebook amounted to 75.7 billion U.S. dollars. A year earlier, the value stood at 59 billion dollars, which marked an annual increase of over 28 percent.
Brand value of Facebook worldwide from 2020 to 2024 (in billion U.S. dollars)
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* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
$1,299 USD
per month, billed annually
1
- Free + Premium Statistics
- Reports
- Market Insights
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Brand Finance. (September 12, 2024). Brand value of Facebook worldwide from 2020 to 2024 (in billion U.S. dollars) [Graph]. In Statista. Retrieved June 09, 2025, from https://www.statista.com/statistics/1324411/facebook-brand-value/
Brand Finance. "Brand value of Facebook worldwide from 2020 to 2024 (in billion U.S. dollars)." Chart. September 12, 2024. Statista. Accessed June 09, 2025. https://www.statista.com/statistics/1324411/facebook-brand-value/
Brand Finance. (2024). Brand value of Facebook worldwide from 2020 to 2024 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: June 09, 2025. https://www.statista.com/statistics/1324411/facebook-brand-value/
Brand Finance. "Brand Value of Facebook Worldwide from 2020 to 2024 (in Billion U.S. Dollars)." Statista, Statista Inc., 12 Sep 2024, https://www.statista.com/statistics/1324411/facebook-brand-value/
Brand Finance, Brand value of Facebook worldwide from 2020 to 2024 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1324411/facebook-brand-value/ (last visited June 09, 2025)
Brand value of Facebook worldwide from 2020 to 2024 (in billion U.S. dollars) [Graph], Brand Finance, September 12, 2024. [Online]. Available: https://www.statista.com/statistics/1324411/facebook-brand-value/