Leading fashion apps in the Netherlands 2022-2025, by downloads

Published by Statista Research Department, Jun 26, 2025

From November 2022 to May 2025, the online marketplace SHEIN was the most downloaded fashion app in the Netherlands. The Chinese app for discount shopping was downloaded over ******* times in May 2025. Most leading fashion stores saw a peak in downloads in the summer of 2023.

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Number of monthly downloads of leading fashion apps in the Netherlands from November 2022 to May 2025 (in 1,000s)

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Release date

June 2025

Region

Netherlands

Survey time period

November 2022 to May 2025

Supplementary notes

Figures have been rounded.

The release date is the date of access.

Free app downloads from all app stores for 'SHEIN-Fashion Shopping Online', 'Vinted: Sell vintage clothing', 'Zalando – online fashion store', 'H&M - we love fashion', 'ABOUT YOU Online Fashion Shop', and 'Nike: Shop Shoes & Apparel'.

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Statistics on " Online fashion in the Netherlands "

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Fashion market

8

Consumers

8

Leading online fashion stores

6

Website traffic

5

Mobile apps

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