The direct-to-consumer market, known as the D2C market had a size of about 17 billion U.S. dollars in India in the financial year 2023. The majority of this market of about 64 percent consisted of the marketplace sector in the country that year.
Share of direct-to-consumer market size in India during financial year 2023, by channel
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Share of direct-to-consumer market size in India during financial year 2023, by channel
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Scribd. (June 30, 2024). Share of direct-to-consumer market size in India during financial year 2023, by channel [Graph]. In Statista. Retrieved June 06, 2025, from https://www.statista.com/statistics/1333321/india-d2c-market-size-share-by-channel/
Scribd. "Share of direct-to-consumer market size in India during financial year 2023, by channel." Chart. June 30, 2024. Statista. Accessed June 06, 2025. https://www.statista.com/statistics/1333321/india-d2c-market-size-share-by-channel/
Scribd. (2024). Share of direct-to-consumer market size in India during financial year 2023, by channel. Statista. Statista Inc.. Accessed: June 06, 2025. https://www.statista.com/statistics/1333321/india-d2c-market-size-share-by-channel/
Scribd. "Share of Direct-to-consumer Market Size in India during Financial Year 2023, by Channel." Statista, Statista Inc., 30 Jun 2024, https://www.statista.com/statistics/1333321/india-d2c-market-size-share-by-channel/
Scribd, Share of direct-to-consumer market size in India during financial year 2023, by channel Statista, https://www.statista.com/statistics/1333321/india-d2c-market-size-share-by-channel/ (last visited June 06, 2025)
Share of direct-to-consumer market size in India during financial year 2023, by channel [Graph], Scribd, June 30, 2024. [Online]. Available: https://www.statista.com/statistics/1333321/india-d2c-market-size-share-by-channel/
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